16th January 2019

Tips on what to include on your website

When building a website, not only is the design very important (we’ve got that covered), but also the content (we’d need collaborate with you for this). Here are a few things to consider, write up and have in place when thinking about developing your company’s website: Domain name. This should be short and succinct so that it’s easy to type, as well as being memorable and relevant to your services. Think about your keywords and avoid hyphens or numbers as […]
8th January 2019

How to choose colours and fonts that fit your brand

Deciding on a set of colours and fonts is an essential part of developing a brand’s identity, because they will be applied across every form of design created; business cards, magazine pages, merchandise, websites etc. Having an understanding of how certain colours and fonts make consumers feel, and whether those colours represent your brand well, is essential as it can affect your brand’s popularity and perception. Some questions to consider are: Is the font easy to read at different sizes […]
19th December 2018

HTML5 is the way forward

HTML5 is the optimal way to make banner adverts, email signatures, newsletters and responsive websites.   HTML5 is the latest update of the Hypertext Markup Language… that’s tech-talk for language for creating web pages and web applications. It is used to describe the final content and design. Benefits of HTML designs SAY NO TO SPAM. You might be using just an image as your email signature, but really, you shouldn’t be – even if the image looks great and has a lot of useful information […]
11th December 2018

The benefits of a business intranet

An intranet is a private network accessible only to an organisation’s staff, unlike the internet. It is a handy way to make your business files and tools easily accessible for employees, as well as a platform to broadcast information in real-time. Colleagues can connect and stay up-to-date with your business news and with staff profiles and content analytics, an intranet is a necessary tool for building a modern and cohesive work environment. We are also able to customise the design to support […]
30th November 2018

How to speak ‘designer’

Confused by design jargon and tech-talk? Don’t know your .eps from your css? When working with designers, it can sometimes feel daunting when faced with specific terminology if you’re not in the business yourself. Our WonDesigners never want to make you feel confused or overwhelmed, so we’ve but together a (very small) jargon buster for you to get to grips with some commonly used creative lingo!   PRINT CMYK vs Pantone CMYK is an acronym for the pigments/inks used in […]
20th November 2018

The power of PowerPoint

PowerPoint presentations are a great visual accompaniment to speeches, exhibits, pitches or even classroom lessons, however, getting it ‘right’ can be somewhat tricky if you aren’t absolutely clear on what you are trying to say and why. Before you approach a designer to create a bespoke presentation for you, there are a few things you should bear in mind when providing a brief: TARGET AUDIENCE. Who are they and why are they there? Knowing this will help the designer tailor […]
13th November 2018

Establish credibility and build confidence in your business with references and testimonials

As consumers, we often ask others about a product before we invest; the same goes for hotels, businesses and services. We trust businesses which have positive and honest references and testimonials by real people because there’s reliability in numbers! Testimonials work as a great sales pitch, providing details about the customer experience that you may not even think about; helping you to develop and understand what your strengths are. They also give your business a personable feel, which is why […]
12th July 2018

We all know there are many forms of design

We all know there are many forms of design: interior; architecture; fashion; game; industrial; landscape; product; urban and even sound and of course Graphic and Web (to name a few). There are a lot of differences between them, in particular the material used. The one thing all design does have in common is their purpose. “DESIGN IS THE ART OF DRAWING THE RIGHT KIND OF ATTENTION WHEN CREATING NECESSARY VISUALS TO BE VISUALLY PLEASING.” Says Caren, Director of WonDesigns. The […]
12th July 2018

Why would you want to spend money when you can do it for free?

It is a relevant question and it needs thought before settling on an answer. You may ask yourself why would you want to spend money when you can do it for free? That is often the first incorrect question to ask. It’s not the question itself that is incorrect, but rather the belief that if you do it yourself it is free. Do you not bill an hourly rate? What is your hourly rate valued at? Then add the hours […]